Royal, «Happy Cooking» campaign

We developed the digital strategy for Royal’s «Happy Cooking» project. We created a series of videos and content featuring recipes, cooking tips, and activations for important occasions like Christmas.

We established the microsite where the video recipes from the book and written explanations can be found.

We invited children and mothers to cook together. We presented the «Happy Cooking» recipes in a unique way: through 15-second recipe videos.


  • Advertisement
  • Photography
  • Strategy

Awards & Mentions

  • Promolicious
  • Site of the day